BVI Villa Rental, the luxury vacation villa rental division of Coldwell Banker BVI, tasked Broadsword with designing a new website to showcase its portfolio of exceptional and unique properties available for vacation rentals in the BVI.
The original brief was to “let the pictures do the talking” and this formed the basis of a very clean design with large full screen images and all other content effectively hidden until the appropriate icon is clicked on making an impactful first impression on arrival to the site.
The clear and concise content contained in the menu, headers, footers, and main content area appear as an overlay on the images therefore not detracting from the impact of such spectacular imagery. They can easily be minimized or maximized as required.
The site is fully mobile responsive, another priority of the original brief, appearing as impactful on mobile devices as it does on a full-screen. With plenty of calls to action (CTA), the site includes very obvious Inquire buttons in two places and very strong social sharing CTAs for facebook, twitter and email. Also featuring a full search facility, visitors to the site are offered the ability to search for villas based on the destination island, number of bedrooms and price range.
A full custom redesign and rebuild of the site on WordPress was necessary to fulfill the brief and achieve these results.
www.bvivillarental.com has exceeded the original brief and is one of the leading villa rental web sites in the BVI today.