overdale Trust Corporate Gift - pottery bowls

A special corporate gift from the British Virgin Islands…

Posted by Sofia Fay in Branding, Clients

Broadsword was asked to source a corporate gift for Coverdale Trust specifically intended for its offshore client base.

We decided to steer clear of universal corporate gift catalogues and commissioned local artisans to create a marketing keepsake that would tell a story of the community and its culture and which would underscore the company’s roots in the British Virgin Islands (BVI).

Coverdale Trust Corporate Gift - bowl and sail bagThe small, pottery dish was hand thrown by Bamboushay and was presented in a recycled, spinnaker sail bag, created by Annie MacPhail.

Dish by Bamboushay – (bam-boo-shaa) – A Virgin Islands festive dance performed to invoke good luck. This practice, dating back more than 150 years was associated with pit firing of ceramic vessels used for liquids and provisions. Generations later, the tradition of creating beautiful and functional hand made goods continues. This piece has been formed from start to finish at the studio in Tortola.

Spinnaker Sail bag by Annie MacPhail – annie macphail TM bags are hand crafted in the shop studio in Road Town, Tortola using sailcloth in its original state. Each bag is unique and is made with a ‘prettier planet’ in mind using recycled, reclaimed and repurposed materials wherever possible for the preservation of our islands.

A “BVI marketing” project in its entirety!
12 Jun 2015