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Client news site updated

We recently updated the mobile viewing experience for our responsive client news site www.broadswordpr.com

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New site for BVI Triathlon Federation

As a sponsor, Broadsword Communications handles the marketing and publicity for the BVI Triathlon Federation (TriBVI) and its events.

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It’s all about the content…

This video, posted on Nanny Cay’s facebook page, has been our most successful piece of viral client content to date.

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Time to try a Google + page?

We’ve been slow to adopt Google + pages as an additional channel but recent developments have made us experiment with pages for ourselves, Nanny Cay and one of our web sites CaribbeanRegatta.com.

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BVI Movember Sponsorship

Our clients are often presented with sponsorship opportunities that have the potential to deliver a number of benefits for their businesses. We often assist them in taking full advantage of the opportunities by becoming as involved in the event as the organisers will allow.

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Mobile Visits for BVI Sites up 62% for 2013

Use of mobile devices is becoming ubiquitous throughout the world and the BVI is no exception. However, are the people that market their businesses online here adapting to the shifting sands; are they optimizing their web sites for the new mobile world?

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Facebook rolls out embeds too

After a limited roll out, facebook has now added the ability to embed posts from all pages.

  

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Instagram introduces web embeds

Now, when you visit an Instagram photo or video page on your desktop web browser, you’ll see a new share button on the right side of your photo.

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Why fans don’t ‘like’ your Facebook update

Social media can be very engaging but it can also be very frustrating for PR professionals if it does not generate the level of engagement or interaction anticipated.