It’s all about the content…

This video, posted on Nanny Cay’s facebook page, has been our most successful piece of viral client content to date.   It seems a lost baby Hawksbill turtle pulls at the heart strings, and we managed to get some nice close-up footage from the dock. Nanny Cay has a modest fan base of 1,200 followers but this video was seen (organically) by 11,092 people, it was shared 72 times, received 83 likes, and 19 comments.

After a paid boost, 28,240 people in total had seen the video but interestingly it only gained 6 more comments, 61 more likes, and 19 more shares.

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