SEO & GEO

TL;DR Key Takeaways Search is now dominated by AI answer engines — ChatGPT, Perplexity, Claude. GEO (Generative Engine Optimization) has become critical alongside SEO. LLMs reward semantic clarity and structured data. JSON-LD schema is the bridge between human and machine understanding. Two clients hit 416–417% growth with the same optimization playbook. Consistent results across different…