BSAFE Launches

BSAFE (Bicycle Safety Awareness For Everyone), launched in the BVI last week and Broadsword helped it.  BSAFE is a cycling safety programme for 8-10 year olds which is running in the fourteen public schools of the BVI.

Broadsword developed “Buzzbee” the safe bee and the corporate identity including the web site, letterhead, programme t-shirts, beach banners and promotional stickers.  We also helped in maximizing the sponsorship fulfillment and handled the photography, video and press release drafting and distribution on launch.

Visit the web site:

Read more on this topic: