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Broadsword Hosts BVICCHA Cocktail Party

Broadsword hosted the BVI Chamber Of Commerce & Hotal Association’s monthly soiree last night at Brandydwine Bay’s Cicchetti Lounge overlooking the Sir Francis Drake Channel. For those that missed it, here’s our presentation: Thanks to Davide Pugliese for preparing a delicious selection of cicchetti (…

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19 Jun 2009 Posted by broadsword in Events No Comments

Banking On Successful Sponsorship Activation At BVI Spring Regatta

FirstCaribbean has been a gold sponsor of the annual BVI Spring Regatta and Sailing Festival since 2004. The return for sponsorship inherently provided publicity in the form of logos on all printed material and banners. Broadsword proposed and implemented a supplementary marketing and PR strategy that would help to maximise the bank’s presence at the event and generate media attention and publicity.

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01 May 2009 Posted by broadsword in Clients 3 Comments

Barack Obama’s Social Media Kit

“Barack Obama won the presidency in a landslide victory (by a margin of nearly 200 electoral votes and 8.5 million popular votes) by converting everyday people into engaged and empowered volunteers, donors and advocates through social networks, e-mail advocacy, text messaging and online video. The…

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16 Apr 2009 Posted by broadsword in Email marketing, Social Media No Comments

Adding A Little Sol To The BVI Spring Regatta

A gold sponsor of the BVI Spring Regatta and Sailing Festival since 2007, sol was keen to increase its impact at the Regatta Village and to leverage its support of the regatta committee’s commitment to the Sailors for the Sea, Clean Regatta certification.

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10 Apr 2009 Posted by broadsword in Clients No Comments

BVI Yacht Guide: Nanny Cay Feature

“Smooth, Seamless, Successful: A peek behind the scenes of The BVI Spring Regatta By the time the first week of April is over then no sooner has the last tent peg been pulled and the vestiges of the four-day sailing bonanza has been cleaned up….

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18 Mar 2009 Posted by broadsword in Clients, Editorial No Comments