Broadsword Communications | BVI Spring Regatta - Sponsorship

FirstCaribbean – Spring Regatta


Broadsword assisted FirstCaribbean in becoming a Gold sponsor of the BVI Spring Regatta.

Broadsword developed corporate signage which included a FirstCaribbean branded event tent, ensured that corporate standards were complied with, and that the BVI Spring Regatta used the logo correctly in all its publicity materials.

Broadsword also developed an “added value” programme for its sponsorship which has included corporate hospitality for key customers, event t-shirts, support advertising including exclusive sponsorship of local radio coverage and promotional activity in the “regatta village” which included a nightly slideshow ¬†of the day’s racing action to draw a crowd to the FirstCaribbean booth.